Jump I.T is pleased to confirm that Bruce Dagge from Apple Canada will be presenting at this years conference on September 24th. Bruce’s presentation is entitled: The Consumer Effect on Business Technology Adoption.
Session Overview
The popularity of new Web-enabled devices, wireless networking, instant messaging, and rich media use in the home has created a new reality in today’s business when it comes to technology adoption. Now, consumers are at it again! The consumption of rich media by users and availability of next generation wireless devices like iPhone are just a few examples of consumer tools and behaviour that are finding their ways into the corporation. This session will show you how this trend can be a positive impact to your business.
Session breakdown:
- The vision of simplicity – how product design, user experience, and the way employees work and communicate is driving the consumerization of I.T.
- Reality – facts and trends in consumer adoption of I.T.
- How To – real world examples of how consumer smartphone device and web services are influencing the way businesses work and interact with customers.
Example iPhone Profile in Success – Kraft Foods
In addition to providing the phone to specific groups, any employee who has an iPhone, or purchases a new iPhone will be able to access their Kraft e-mail — an option that large numbers of Kraft employees have already taken advantage of.
“Our people decided they wanted iPhone,” says Mark Dajani, Senior Vice President of Global Information Systems (Kraft Foods). “It wasn’t one of those things IT decided for them.”
Bruce Dagge Bio:
Bruce is responsible for iPhone Enterprise Accounts in Canada. Prior to focusing on the iPhone in Canada, Bruce held other positions at Apple including National Systems Engineers Manager and National Education Inside Sales Manager. Bruce has more that 15 years experience in enterprise technology sales and has previously held technical, sales & management positions with multi national vendors, including Dell and Acer.

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